By using your own products or services as a prize, this will target people who are interested in those products or services. In addition, sweepstakes are a great marketing tool. You can announce your sweepstakes to newsgroups, online sweepstakes groups, and search engines. Ongoing? Right! You can run a sweepstakes monthly, weekly—even daily. And don't forget to contact all participants via email when you announce a winner of your ongoing sweepstakes. Another marketing trick is to build a list of potential customers by asking them to check a box if they would be interested in receiving email, newsletters, updates, or possibly catalogs of your products. Sweepstakes and contests can be an effective marketing tool, you must structure them properly to ensure compliance with federal and state laws. If you have a new product, consider making that your sweepstakes prize. You can add.

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Los Angeles Times - Jay Sokolow displays some of the loot he has amassed through contest and sweepstake prizes. He holds tickets he won to the 2000 Super Bowl which he says is the best prize that he has ever won. He's won iPods, Oreos, dolls, T-shirts, football tickets ... Read more...

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WPVI - If you are currently a member of 6abc.com or one of our family of sites*, please enter your member name and password in ... Sign up now and get updates from Action News, or you can choose to receive special programming, contest, sweepstake and event ... Read more...

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generally easier and quicker to enter than contests and sweepstakes are also A sweepstake is technically a lottery in which the prize is financed through the

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